Guest Speakers at MBS – Oct 12, 2011: Jon Webster – MMF
12 Oct
- Jon tells MBS students about "Spanish guy"... a man with passion. You had to be there!
- The stupendous Jon Webster, Chief Exec of the MMF (Music Managers Forum) opens his session today at MBS with a summary of his career to date. Starting at the Virgin Music Store in Hull, Jon remarked that a combination of passion and knowing your customer is as essential to success in the biz now as it was then.
- The boys swap anecdotes...
- Students (and tutor Steve Melhuish) enthralled...
- The current MMF bible. New, updated edition available after December to include social media and marketing.
- After showing students the Did You Know? presentation, Jon explains how very different the role of a manager has become. NOW, you must do it all. In order to achieve any real success, managers have had to become more resourceful and entrepreneurial. There are no longer any rules. Now, you can do what you like and what you need to raise £££ to fund your band.
- Steve contributes with examples and anecdotes of clever marketing ideas employed by managers who are "thinking outside the box more and more..."
- Student Ben Dodds and budding band manager adds to the discussion by sharing his observations and frustrations...
























